{"id":3909,"date":"2022-05-09T11:27:07","date_gmt":"2022-05-09T10:27:07","guid":{"rendered":"https:\/\/blog.uclm.es\/grupo-eei\/?p=3909"},"modified":"2022-05-09T11:27:07","modified_gmt":"2022-05-09T10:27:07","slug":"3909","status":"publish","type":"post","link":"https:\/\/blog.uclm.es\/grupo-eei\/2022\/05\/09\/3909\/","title":{"rendered":""},"content":{"rendered":"<p>El pasado 2 de mayo, las profesoras <strong>Rosario Gandoy<\/strong> y <strong>Carmen D\u00edaz- Mora<\/strong><span class=\"css-901oao css-16my406 r-poiln3 r-bcqeeo r-qvutc0\"> escribieron en <em>Expansion<\/em><\/span><span class=\"css-901oao css-16my406 r-poiln3 r-bcqeeo r-qvutc0\"> sobre la <strong>estrategia de Servicific<\/strong><strong>aci\u00f3n<\/strong><\/span><span class=\"css-901oao css-16my406 r-poiln3 r-bcqeeo r-qvutc0\"><strong> de empresas manufactureras<\/strong>: un cambio de modelo de negocio basado en oferta no ya de productos, sino de soluciones integradas que incorporan servicios, soporte y formaci\u00f3n, impulsando su competitividad (<a href=\"http:\/\/blog.uclm.es\/grupo-eei\/files\/2022\/05\/Tribuna-Expansion-Hacia-un-comercio-exterior-integrado.pdf\">enlace al art\u00edculo<\/a>)<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El pasado 2 de mayo, las profesoras Rosario Gandoy y Carmen D\u00edaz- Mora escribieron en Expansion sobre la estrategia de Servicificaci\u00f3n de empresas manufactureras: un cambio de modelo de negocio basado en oferta no ya de productos, sino de soluciones integradas que incorporan servicios, soporte y formaci\u00f3n, impulsando su competitividad (enlace al art\u00edculo)<\/p>\n","protected":false},"author":395,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-3909","post","type-post","status-publish","format-standard","hentry","category-noticias"],"_links":{"self":[{"href":"https:\/\/blog.uclm.es\/grupo-eei\/wp-json\/wp\/v2\/posts\/3909","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.uclm.es\/grupo-eei\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.uclm.es\/grupo-eei\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.uclm.es\/grupo-eei\/wp-json\/wp\/v2\/users\/395"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.uclm.es\/grupo-eei\/wp-json\/wp\/v2\/comments?post=3909"}],"version-history":[{"count":0,"href":"https:\/\/blog.uclm.es\/grupo-eei\/wp-json\/wp\/v2\/posts\/3909\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.uclm.es\/grupo-eei\/wp-json\/wp\/v2\/media?parent=3909"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.uclm.es\/grupo-eei\/wp-json\/wp\/v2\/categories?post=3909"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.uclm.es\/grupo-eei\/wp-json\/wp\/v2\/tags?post=3909"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}